Press

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2025-06-06

Featured in Smashing: Designing for Billions

We were featured in Smashing Magazine for our work with Klaripay — a global payments startup aiming to reach users in over 50 markets. Our role was to rebuild the onboarding and identity flow from scratch, ensuring speed, clarity, and trust on low-bandwidth connections.

The article details how we ran lightweight international research, and how we used usage analytics to iterate post-launch. Working with Klaripay was a lesson in designing with humility, for scale.

The full talk from Copenhagen Design Week dives deeper into post-launch design strategies and includes case studies from our client work. Watch it here if you want to explore these ideas further.

Building a culture of continuous design improvement? We help teams develop the skills and processes to keep getting better after launch. Let's talk about how we can help your organization.

Ylva Holmgren

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